OUR  story.


After the tsunami in Thailand 2004, Ulrika and her husband decided that they were tired of just watching the news on tv, and instead to go there with their children and do something about it. So 2006 became the year that Do Good Now, in collaboration with the Swedish Microcredit Foundation, changed lives for the first time. With the help of microloans, entrepreneurs and family providers could start rebuilding their homes and businesses that had been completely destroyed due to the natural disaster.

Do Good Now’s social initiative started within Thailand, 2006 with one year’s voluntary work, in collaboration with the Swedish Microcredit Foundation. The tsunami that stroke south Asia on Boxing Day 2004 washed entire lives, works and family members into the ocean. Microloans made it possible for families and entrepreneurs to start rebuilding their homes and businesses. We still remember the amazing Thai food, flavoured with lemongrass and coriander.

In our world, there are still people working in slavery-like conditions, with too low wages and very little free time. Microfinance means that a person can borrow a small amount, a micro-credit, to finance the start-up of a small business or an education. These micro-loans are interest-free repayable according to individual payment plans at a slow pace, as entries allow.

COSTA  Rica 

Do Good Now’s second major mission was in Costa Rica, more specifically Guanacaste. There, we teamed up with beauty care specialist Maria Håkansson, as well as the non-profit organization CEPIA. Together, they were able to educate women within the arts of beauty care by interest-free microloans.

At the end of this project, the result became much more than a dozen women with diplomas in their hand, because bridges had been built between cultures, unexpected friendships had been formed, and job opportunities made; and that’s what Do Good Now is all about.

We believe that education opens a door to independence. A training, which immediately leads to a job, gives the trainee opportunities to economic improvement. In Guanacaste, we offer microcredit financed trainings in collaboration with Maria Håkansson, a beauty care specialist, teaches manicure, pedicure, facial treatment and waxing.

Upon completion of training and experience, the person may begin working with customers to make a living. We are very grateful to CEPIA, a Costarican non-profit organisation that seeks to promote culture, health, sports and education for children and teenagers from low-income families in the coastal communities of Guanacaste, Costa Rica. They have in a very open-minded way, supported our project and helped us in many ways. They have opened their doors for us, and let us use their locations in Huacas, where the training is held.

The vocational training is mainly related to beauty care. These micro-loans are interest free, repayable according to individual payment plans at a slow pace, as entries permit.

ABC  Nepal 

Durga Ghimire is the amazing founder of severeal transit homes for victims of human trafficking and sex slavery called ABC Nepal, of which one is located in Kathmandu, Nepal. Do Good Now funds the children’s expenses such as education, housing, and therapy. We are also proud sponsors of awareness programs which create various forms of information campaigns, one of those being street dramas. Street dramas are theatres performed in the streets of Kathmandu with the purpose of educating the local population about the ways that most victims are tricked and sold into slavery.

SMALL  projects 

We believe in small, direct projects, with a minimized organization where administrative costs are kept as low as possible. The money goes directly to the ones who need them, rather than to expensive travel costs and office expenses. In a small project, it is easier to keep the overview. In small groups, each individual is and nobody is anonymous.
Allows team members to take responsibility and get the rights. It is also easier to work with group dynamics in a small group,
because group members feel a social responsibility to others.


Children of parents who have the opportunity to improve their income, get a better faith in the future. Other than that, watch the same opportunities for themselves when they grow up. Children do not have to work,
but may have the opportunity to go to school. Instead of working, may have the opportunity to go to school.


Our experience of small projects with low costs, is good. We worked as volunteers for the Swedish Foundation for Micro Credit in Thailand after the tsunami that occurred in 2004. The Foundation had provided microcredits to 250 small business owners and heads of families on the island Phi Phi. They were fruit sellers, masseurs, jewellery vendors and tourist guides with the long-tail boats, among other things.

After three years, about 70% of the loans were repaid, which is very good, considering it was a disaster, with people who were injured for life and died shortly afterwards. The money came from Swedish companies in Sweden and Swedish hotel in Thailand. Two Thais were involved in the project to facilitate the work of a new culture.


In some developing countries, there is a rising tourist industry. Often, a culture shock occurs when the local population feel trampled by foreign visitors and their behaviour. If instead of the tourists are paying customers for the services and contribute to security, these problems can be reduced. This way you can build bridges between cultures in a healthy way.
The tourists have a greater respect for its people if they can enjoy the services offered, such as massage and beauty treatments. The country’s population sees tourists as customers, rather than as outsiders.


Donating means a lot to us, especially to our friends whose dream is freedom. If you want to sponsor our work with the women and children at ABC Nepal, the paypal link is an easy way to give money directly to them.If you would like to provide funds to support the micro-finance of somebody working their way above the poverty line, get in touch with us. Contact information can be found on our page. If you would like to sponsor our other work, or wish to talk to us about specific projects, do not hesitate to get in touch.

The most important thing you can do is inspire others to do good.

You can make a difference through campaigning, discussions, and small donations. Most simply, you can urge others to stand up and say “human trafficking is not ok”. Through doing good, you encourage others to do the same. Contact us about getting involved!



– If you know somebody who is doing amazing things, be it for a local or global community, visit our news page – Do Good News (hyperlink page?) and nominate them! We write an article about all nominees and believe it is a great way to show that Change Happens Through You.